Planning events used to be a complex task for many organizers. Managing ticket sales, promotions, and customer engagement often felt overwhelming. But for Santhos Premraj, this challenge sparked an idea on how to manage events more efficiently.
In our interview, Santhos shared how his journey as the founder of Ticket 9 has helped him tackle these problems. He never aimed to just build a product; he focused on transforming how people manage and experience events.
He spoke about the impact Ticket 9 has had on customers, how it’s changing the industry, and what lies ahead for him and his team.
Highlights
The Founder’s Perspective on Fixing Event Planning Problems
Q: Can you share how your product or service has positively impacted a customer’s life?
A: At Ticket 9, we focus on making the event experience as seamless and user-friendly as possible. One of our customers, a small event organizer from a remote city, shared how Ticket 9 helped him reach a wider audience and sell out his event within days. He was able to market his event effectively, giving him the confidence and reach he wouldn’t have achieved otherwise. The positive experience boosted his business and fostered stronger connections within his community. Learning how to manage events more efficiently has been crucial to his success.
Q: How has your startup disrupted or transformed your industry?
A: Ticket 9 is transforming the event industry by offering a comprehensive, all-in-one solution. It simplifies everything, from creating to promoting and managing events. Unlike older market players that focus mainly on ticketing, we bring innovation to each step of the event process. This makes it easier for organizers to manage events and for attendees to engage effortlessly. Our tech infrastructure integrates seamlessly with customer-focused features. This sets us apart from traditional platforms by giving organizers better control, flexibility, and customization at competitive pricing. In short, we provide ways on how to manage events more efficiently and effectively.
Q: What feedback and recognition have you received from customers, partners, or industry experts?
A: Since our launch in 2022, we’ve received overwhelmingly positive feedback from both event organizers and attendees. Customers love the ease of use, especially when compared to more complicated platforms, and partners appreciate our collaborative approach. We’ve been recognized in industry circles for our innovation and customer-centric approach, which has led to partnerships with some of the biggest names in the event industry. In addition, we were honored to receive the Tech Startup of the Year award in 2022, which affirmed our growing influence in the event management industry.
Q: What is your vision for your startup’s long-term impact and growth potential?
A: Our vision is to become the go-to platform for events, not just in India but globally. As we expand our B2C offerings and strengthen our presence in more regions, we see tremendous growth potential in becoming a major player in the event tech industry. We are also continuously enhancing our platform by incorporating cutting-edge technology and AI-driven personalization to improve user experience. Then, over the next few years, we aim to expand beyond ticketing and delve deeper into the entertainment and community-building aspects of events, making Ticket 9 a cornerstone of the global event ecosystem.
Q: How do your motivation and commitment drive you to create a meaningful impact?
A: As a first-generation entrepreneur, I’m motivated by simplifying events for both organizers and attendees. Seeing how Ticket 9 helps people share their passions drives me to keep pushing. Our focus on customer satisfaction and innovation means we never settle for less. Therefore, every day, my team and I work with passion to create a lasting impact. We envision Ticket 9 becoming synonymous with unforgettable events and a trusted partner for organizers worldwide by teaching them how to manage events more efficiently.
Solving Real-World Event Challenges: Ticket 9’s Way
An interview with Santhos taught us that good business always solve a real problem. Indeed, event organizers needed a simpler, more effective way to manage their work, and Ticket 9 is here to deliver. Ultimately, it comes down to mastering how to manage events more efficiently.
As the world of events evolves, so does his vision for creating even better experiences. Along the way, he learned that the toughest challenges often inspire the best ideas.
Highlights
Read the Chinese version here.
