By Pierre Marechal, Vice President, Strategic Advisory & Asset Management at JLL As a new year begins, the hospitality industry enters a familiar rhythm. Business plans are approved, teams are staffed, concepts are locked in, and expectations are set. Optimism is high — and optimism is important. But in hospitality, value isn’t created by optimism...
Let's Stay Connected
Join thousands of readers who already enjoy exclusive content—sign up today. It's currently free!
Already a member? Log in here
