HomeInvestmentsStartup FinancingESOPs Done Right: Avoiding the Equity Mistakes That Cost Startups Later

ESOPs Done Right: Avoiding the Equity Mistakes That Cost Startups Later

By Ritika Khetawat Founder, MissionBridge | Ex–Goldman Sachs, Ex–Morgan Stanley Employee Stock Option Plans (ESOPs) sound like a win-win. Founders can attract and retain talent without immediately increasing payroll costs, while employees gain a stake in the upside they are helping to build. But in practice, ESOPs remain one of the most misunderstood instruments in…

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Ritika Khetawat
Ritika Khetawat
Ritika Khetawat is the Founder of MissionBridge Advisors, a strategic advisory firm supporting deeptech and biotech ventures in fundraising, M&A, and cross-border growth. With over a decade of experience in investment banking and startup fundraising, she has raised more than US$2 billion across Southeast Asia and India. Formerly Head of Corporate Development at Tessa Therapeutics, she helped secure over US$300 million from leading global investors and sovereign wealth funds. Ritika works closely with founders to design capital-efficient growth strategies in capital-intensive industries.
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